David LaChapelle & Paul Maffrett: Vegas Supernova

Selfridges
400 Oxford Street, London, W1A 1AB

In-store and window display.

January 2004

Photographer and Director, DAVID LACHAPELLE, art directed the windows along Oxford Street, creating pop images out of neon tube lighting that conjoured dancing images of vagas glamour. Artist Paul Maffrett bought Vegas to the interior of the Oxford street store, flooding the gallery with a Neon Cathedral that referenced the worship of modern day glamour.

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Alexander Gee